Tuesday, June 3, 2008


Originally Posted 11/12/07
Updated 6/3/08

In case you aren't aware of the situation that has been unfolding with Quicken over the last two years, I will fill you in. Over the last 2 years, Quicken Loans owner Dan Gilbert has been deciding where he wants to move his headquarters. Quicken is the center of Gilbert's empire and is an internet driven mortgage company that wrote $18 billion in loans throughout 2006. The company has outgrown its current space in Livonia, which I'm sure is a really fun city to work in, and Gilbert was rumored to be contemplating whether to move to Detroit, Cleveland (where he has an office and owns the Cleveland Cavaliers of the NBA), or to stay in Livonia.

The fact that Gilbert had already decided to move to Detroit is possibly the worst kept secret in town. The only problem was that while he openly gave quotes to the paper about when he was going to make a decision, he continuously did not meet his own deadlines.

Many outside problems factored into this, including the massive credit crunch within which this country is currently embattled. Gilbert swears that Quicken is not being hurt by the credit problems as much as many other large lenders, but when he told the local papers that he was going to make a decision on where to move Quicken's headquarters August 1 and we began to move into November, his actions did not seem to coincide with his words.

Ok enough background. Let's get to extremely exciting events that are taking place today and were reported yesterday. Gilbert has made a decision to move his Quicken headquarters to DETROIT! (you will notice throughout this blog that I, for the most part, refuse to use exclamation points as I find them one of the cheesiest forms of punctuations available. I am making an exception here). Not only is he moving his Quicken headquarters to downtown Detroit, but he is also moving employees from all of his companies including fathead (you know the company that sells those huge posters of pro athletes that you stick on the wall, which if you are a 10 year old boy, or think like one, are one of the coolest inventions of all time), Eprize, and Title Source, among others. This means that Detroit will be gaining 4,000 daily workers through this deal.

Not only that, but Gilbert plans on developing both the old Hudson's site and the old Statler site (See articles for details on the sites). One of the sites would be used for his headquarters, and one would be developed as a combination of retail, condos, and a technology park.

Needless to say, this is an amazing day for the city of Detroit. Gilbert is going as far as calling this project "Detroit 2.0." I'll believe it all when I see it with my own eyes, but Gilbert is no dummy. He also thinks highly of himself and his dream is to be remembered as the savior of our grand city. If he can pull this off, his dream may come true.

For Details on the deal, the links to both the Detroit News Story and Detroit Free Press Story are below.

Quicken Moving Downtown (Detroit News)
Quicken Moving Downtown (Detroit Free Press)

6/3/08 Update

In the recent months since the announcement that Quicken Loans would be moving to downtown Detroit, there has been much speculation that because of the country's credit crunch and a sputtering economy, Dan Gilbert most likely would not end up following through with his highly anticipated plans. In all honesty, with the country's economy at a stand still and Michigan's economy in the midst of a recession, I wouldn't be surprised if the move didn't end up taking place.

Yet, a Detroit Free Press report written by John Gallagher on June 2, along with the revelation that Dan Gilbert is one of the individuals behind the privately funded light rail plan along Woodward, leaves Detroiter's with a sense of encouragement regarding the chances that Quicken ends up moving downtown after all.

Although the most recent report does not offer much more information about the move than what we were told in November, the article's re-emphasis on Gilbert's commitment to moving Quicken to Detroit is positive.

The report had this to say:

"Offered his choice of two prime sites downtown for his new corporate headquarters, Quicken Loans Chairman and founder Dan Gilbert is planning to develop both sites in what looms as a major boost for the downtown market.

"Several people close to the planning told the Free Press that Gilbert will pick one parcel for his headquarters site later this year but also is actively planning to build a mixed-used office, retail and possibly residential tower on the remaining parcel."

Source: (John Gallagher/Quicken to build on two sites in downtown Detroit

We'll keep you updated on future developments...
Detroit Army


Shelby said...

"you threw your hands up in the air at one point I think"

glad to see moves being made

Anonymous said...

“According to a CNN report last week, for the entire month of May, there were only 19 troop deaths in Iraq. (Last year, five people on average were shot every day in Chicago.) With Iraqi deaths at an all-time low, Iraq is safer than Detroit -- although the Middle Eastern food is still better in Detroit.”

While the DetroitArmy is driven by positive thinking and an upbeat attitude towards the growth and development of Detroit, comments like this cannot be ignored.

Obviously her commentary has to be taken with a grain of salt - the same article proclaims that George W. Bush will be remembered as the greatest president of this era. HA!

However, this type of verbal abuse about our city has been going on too long and needs to stop. It cannot be ignored! The continuous Detroit bashing, from insiders and outsiders, will diminish the returns on the economic growth that great individuals like Stephen Weisberg and Dan Gilbert strive to achieve.